CONTENT PLATFORM

Content designed to be managed, connected and published

I design the architecture, content model and frontend for editorial platforms around how content needs to be created, organized and connected.

Collage showing a content platform with a CMS, content planning and editorial structure

THE STARTING POINT

As content grows, a simple page is no longer enough

Publishing content is straightforward while a project stays small. As content types, categories, relationships, authors or publishing workflows grow, an improvised structure can make content harder to manage and harder for people to navigate.

Content Platform starts with information architecture and a content model, so the CMS and frontend are built around the project’s actual structure.

Structure the content first, then choose the tool

Define what exists and how it connects

Content types, fields, taxonomies and relationships are designed so content can be managed and reused within a consistent structure.

Separate content management from presentation

The CMS manages content; the frontend determines how it is presented. When useful, a headless setup keeps these two layers independent.

CONTENT PLATFORM

What it includes

Content architecture, content modelling, CMS integration and frontend development for editorial platforms and content-driven projects.

CONTENT MODEL — CONTENT PLATFORM

An example content model

An illustrative example: fields, taxonomies and relationships are defined around each project’s requirements.

CONTENT TYPE

Article

FIELDS

  • title
  • slug
  • excerpt
  • body
  • featured image
  • publish date

TAXONOMIES & RELATIONSHIPS

  • categoryTAXONOMY
  • authorRELATIONSHIP
  • related contentRELATIONSHIP
  • Guide
  • Case Study
  • News

MANAGEMENT AND PRESENTATION

  1. CMS

    Content management and the agreed workflow.

  2. API / content delivery

    Delivery of structured content.

  3. Frontend

    Rendering pages and content relationships.

THE PROJECT FLOW

From structure to publication

  1. Discovery

    content · roles · workflows

  2. Information Architecture

    types · taxonomies · relationships

  3. Content Model

    fields · schema · governance

  4. CMS Integration

    management · preview · workflow

  5. Frontend Development

    templates · rendering · responsive

  6. QA & Go-live

    content tests · SEO · performance

PROJECT OUTPUTS

What you get

Content Architecture

  • Content types
  • Taxonomies
  • Key relationships

Content Model

  • Fields
  • Structure
  • Management rules

Editorial Templates

  • Templates for key content types
  • States
  • Responsive behaviour

CMS

  • Integration
  • Content management
  • Agreed workflow

Frontend

  • Rendering
  • Components
  • Content relationships

Quality

  • Semantic structure
  • Technical SEO
  • Performance and QA

Delivery

  • Platform ready for publishing
  • Required access
  • Content management guidance

SERVICE SCOPE

What the service covers

INCLUDES

  • Content information architecture
  • Content model
  • Editorial template design
  • Frontend development
  • CMS integration
  • Headless CMS when appropriate
  • Content relationships
  • Responsive design
  • Semantic structure
  • Baseline technical SEO
  • Performance optimization

DOES NOT INCLUDE

  • Editorial planning
  • Content strategy
  • Ongoing copywriting
  • Article writing
  • Editorial SEO
  • Social media management
  • Ongoing content management

TECHNOLOGY

The CMS follows the content model

The CMS is chosen based on structure, editorial workflow, content relationships and publishing needs. It may be a headless CMS or another system suited to the project.

WordPress can be used when it fits the project, including as a headless CMS, but it is not the starting point of this service. Depending on the requirements, Sanity, Contentful or other compatible CMSs can also be considered.

THE PROCESS

How we work together

  1. 01

    Mapping

    Existing content, types, roles and editorial needs.

  2. 02

    Structure

    Information architecture, taxonomies, relationships and content model.

  3. 03

    Implementation

    CMS, templates, frontend and integrations.

  4. 04

    Review

    QA, technical SEO, performance and launch.

COLLABORATION

When editorial expertise is needed

If a project needs content strategy, copywriting or editorial SEO, I can work with specialist professionals while keeping the editorial work separate from the technical scope.

When a project requires complementary expertise, I can work alongside the professionals of Mitha Creative, with clear roles and responsibilities throughout the project.

Discover Mitha Creative
Mitha Creative: copywriting and advertising, UX/UI design and graphic design

FAQ

Frequently asked questions

Is Content Platform a blog?

It can include a blog, but the service is designed for projects where content types and relationships need a more structured approach.

Do you use WordPress?

It can be used when it suits the project, including in a headless architecture. It is not the default technology for this service.

What is a content model?

It defines which content types exist, what information they contain and how they relate to one another.

Can I manage content myself?

Yes. The CMS is intended to support consistent content management within the workflow defined for the project.

Do you write the articles too?

No. Copywriting, editorial planning and ongoing content production are not automatically included.

Is SEO included?

Technical SEO for structure, semantics, metadata, performance and technical indexability is included. Editorial SEO and content strategy are not.

Can existing content be migrated?

Migration can be included in the project, but its scope depends on the volume, formats and migration requirements.

LET’S TALK ABOUT YOUR PROJECT

Is your content becoming difficult to manage?

We can start with its structure and build a system that makes content easier to organize, publish and grow over time. The scope and quote depend on your goals, required features and the project’s complexity.